Canadian Cement and Concrete Industry Launches New Portal: Rediscoverconcrete.ca

The Canadian cement and concrete industry has launched rediscoverconcrete.ca, a new web portal that provides comprehensive information on the sustainability of concrete – the world’s most commonly used material after water.
The portal is designed as a platform to engage Canadians in the discussion on concrete’s sustainability and to share information on the industry’s significant investments to continue to become more efficient, cleaner and increasingly focused on product-based solutions to sustainability challenges.
The portal’s broad range of content includes: the sustainability benefits of concrete; industry strategies and key initiatives to reduce its environmental footprint; an overview of the cement and concrete manufacturing process; academic research on Life Cycle Assessment; examples of the industry’s corporate social responsibility initiatives and community involvement; and links to speeches, industry news, upcoming industry events, several videos as well as to industry associations websites, where more in-depth information on cement and concrete products may be found.