For Immediate Release
March 23, 2017
ST. JOHN’S, NL – The Newfoundland and Labrador Environmental Industry Association (NEIA) has led a group of five firms from across Atlantic Canada to the Americana conference in Montreal, QC. Americana is North America’s largest multi-sector environmental gathering for business and decision-makers. The event attracts attendees from 40 countries, is comprised of 200-plus presentations, and features 350 exhibitors.
“Participation at international conferences such as Americana provides significant opportunities for business from Atlantic Canada,” said Abbie Lacey, NEIA’s Manager of International Business Development. “It not only helps firms find customers for their products and services, but also allows them to identify potential business partners, learn about market and technology trends, and to benchmark their activities against their competitors.”
“Atlantic Canada is a small market for many of the environmental products and services that are developed by local business,” explained NEIA’s Executive Director Kieran Hanley. “It is important for the growth of these businesses – and the diversification of our provincial economies – that these firms explore international markets.”
As participants in the mission, delegates benefited from the expertise of professional matchmaking consultants who developed tailored firm-specific programming for each business. “Working with a business development professional before, during, and after the event allows each firm the maximize the growth opportunities associated with the conference,” said Lacey.
Hanley noted the enormous potential internationally for clean technology solutions. “Industries in markets worldwide are looking for more efficient and more sustainable products and services to meet their economic and environmental objectives,” said Hanley. “Participation at events like Americana helps firms in Atlantic Canada not just zero in where those opportunities are, but also establish the right contacts to help pursue them.”
NEIA’s international business development activities are supported by the Atlantic Canada Opportunities Agency (ACOA) and the provincial Department of Tourism, Culture, Industry and Innovation.
NEIA is a not-for-profit association of businesses that promotes the growth and development of the green economy in Newfoundland and Labrador. NEIA has over 200 members. More information can be found at http://www.neia.org.